Last Updated: January 24, 2026

This Privacy Policy describes how Swoop and Swooper, a service of wireusmart LLC ("we," "us," or "our"), collects, uses, and shares your personal information when you use our waste management services and website. This policy applies to residents of the United States.

Information We Collect

Information You Provide

Account Information: Name, email address, phone number (including mobile phone number for SMS communications), billing address, and service address
Payment Information: Credit card numbers, bank account information, and billing details (processed by our third-party payment processor)
Service Address Details: Property address where services are performed, including gate codes, access instructions, pet information, and bin locations
Communications: Messages, feedback, support requests, and any other information you choose to provide

Information We Collect Automatically

Usage Data: Service dates, times, completion status, and service history
Device Information: IP address, browser type, operating system, device identifiers, and mobile device information
Location Data: GPS coordinates and geolocation data when you use our services or website
Service Photos: Images of completed service for verification and quality assurance purposes
Website Analytics: Pages visited, time spent on pages, click patterns, and referral sources

How We Use Your Information

We use your information for the following purposes:

Service Delivery

Provide and manage waste management services
Schedule and coordinate service appointments
Share necessary information with independent contractors performing services
Verify service completion and quality

Communications

Send service reminders and appointment confirmations
Provide service completion notifications
Send account alerts and billing notifications
Send SMS/text messages (if you have opted in)
Respond to your inquiries and support requests
Send promotional communications (with your consent)

Business Operations

Process payments and manage billing
Improve our services and customer experience
Analyze usage patterns and service trends
Comply with legal obligations
Prevent fraud and ensure security
Resolve disputes and enforce our agreements

Information Sharing

We may share your information with the following categories of recipients:

Service Providers

Independent Contractors: Service providers who perform waste management services on our behalf (they receive only the information necessary to perform services)
Payment Processors: Third-party payment processors (e.g., Stripe) to handle payment transactions securely
Cloud Hosting: Cloud infrastructure providers for data storage and processing
Analytics Providers: Services that help us understand website usage and improve our services
Communication Services: Email and SMS service providers for customer communications
Customer Support Tools: Platforms that help us manage customer inquiries

Other Disclosures

Legal Requirements: When required by law, court order, subpoena, or governmental authority
Protection of Rights: To protect our rights, privacy, safety, or property, or that of our users or others
Business Transfers: In connection with a merger, acquisition, reorganization, or sale of assets
With Your Consent: When you have given us permission to share your information

We do not sell your personal information to third parties.

Data Security

We implement reasonable administrative, technical, and physical security measures to protect your information, including:

Encryption of data in transit and at rest
Secure payment processing through PCI-compliant processors
Access controls and authentication requirements
Regular security assessments

However, no method of transmission over the internet or electronic storage is 100% secure. We cannot guarantee absolute security of your data.

Data Retention

We retain your personal information for as long as necessary to provide services and comply with legal obligations. Specific retention periods include:

Account Information: Retained for the duration of your account and for 5 years after account closure for record-keeping and legal compliance
Payment Records: Retained for 7 years as required by financial regulations
Service Records: Retained for 5 years after service completion
Service Verification Photos: Retained for 90 days after service completion, unless needed for dispute resolution
Communication Records: Retained for 3 years after the communication
Website Analytics Data: Retained for 26 months

Data Breach Notification

In the event of a data breach affecting your personal information, we will:

Notify affected individuals within the timeframe required by applicable law (typically 30-60 days)
Provide information about what data was affected
Describe the steps we are taking to address the breach
Offer guidance on steps you can take to protect yourself
Notify relevant regulatory authorities as required by law

Your Rights

Depending on your location, you may have the following rights regarding your personal information:

Access: Request a copy of your personal information
Correction: Request correction of inaccurate information
Deletion: Request deletion of your personal information (subject to certain exceptions)
Opt-Out: Unsubscribe from marketing communications
Data Portability: Request your data in a portable format

To exercise these rights, contact us at privacy@swoopit.io. We will respond to verifiable requests within 45 days. If we need additional time, we will notify you of the extension and the reason.

California Residents - Your CCPA Rights

If you are a California resident, the California Consumer Privacy Act (CCPA) and California Privacy Rights Act (CPRA) provide you with additional rights regarding your personal information.

Categories of Personal Information Collected

In the preceding 12 months, we have collected the following categories of personal information:

Identifiers: Name, email address, phone number, account name, IP address
Customer Records: Name, address, phone number, payment information
Commercial Information: Service history, purchase records, billing history
Internet/Network Activity: Browsing history, website interactions, device information
Geolocation Data: Physical location data from your device
Sensory Data: Photos of completed services
Inferences: Preferences and characteristics derived from your information

Sources of Personal Information

Directly from you when you create an account or request services
Automatically through your use of our website and services
From our service providers and business partners

Business Purposes for Collection

Providing and improving our services
Processing payments and managing accounts
Communicating with you about services
Marketing and advertising (with consent)
Security and fraud prevention
Legal compliance

Your California Rights

Right to Know: Request what personal information we collect, use, disclose, and sell
Right to Delete: Request deletion of your personal information (subject to exceptions)
Right to Correct: Request correction of inaccurate personal information
Right to Opt-Out: Opt out of the "sale" or "sharing" of personal information (we do not sell or share personal information for cross-context behavioral advertising)
Right to Limit Use of Sensitive Personal Information: Limit the use and disclosure of sensitive personal information
Right to Non-Discrimination: We will not discriminate against you for exercising your privacy rights

How to Exercise Your Rights

To submit a request, contact us at:

Email: privacy@swoopit.io

We will verify your identity before processing your request by matching the information you provide with information we have on file. You may designate an authorized agent to make a request on your behalf by providing written authorization.

Response Time: We will respond to verifiable requests within 45 days. If we need more time (up to an additional 45 days), we will notify you in writing.

Financial Incentives

We do not offer financial incentives or price differences in exchange for the collection or retention of personal information.

Florida Residents

If you are a Florida resident and we meet the thresholds under the Florida Digital Bill of Rights (effective July 1, 2024), you may have similar rights to access, correct, delete, and obtain a copy of your personal information. Contact us at privacy@swoopit.io to exercise these rights.

Cookies and Tracking Technologies

We use cookies and similar tracking technologies to improve your experience on our website.

Types of Cookies We Use

Essential Cookies: Required for the website to function properly (e.g., session management, security)
Functional Cookies: Remember your preferences and settings (e.g., language, region)
Analytics Cookies: Help us understand how visitors interact with our website (e.g., Google Analytics)
Marketing Cookies: Used to deliver relevant advertisements and track campaign performance (only with your consent)

Managing Cookies

You can control cookies through your browser settings. Most browsers allow you to:

View what cookies are stored and delete them individually
Block third-party cookies
Block all cookies
Clear all cookies when you close your browser

Please note that blocking certain cookies may affect your ability to use some features of our website.

Do Not Track

Some browsers have a "Do Not Track" (DNT) feature that sends a signal to websites you visit indicating you do not want to be tracked. Our website does not currently respond to DNT signals. However, you can manage your privacy preferences through your browser cookie settings as described above.

SMS/Text Message Privacy

If you opt in to receive SMS/text messages from us:

We collect and use your mobile phone number solely for the purpose of sending you service-related communications
Your phone number may be shared with our SMS service provider for message delivery
We record your consent, including timestamp and method of consent
You can opt out at any time by replying STOP to any message
We do not sell or share your phone number for third-party marketing purposes

Children's Privacy

Our services are intended for users who are at least 18 years of age. We do not knowingly collect personal information from children under 13. If we learn that we have collected personal information from a child under 13, we will take steps to delete that information. If you believe we have collected information from a child under 13, please contact us at privacy@swoopit.io.

Changes to This Policy

We may update this Privacy Policy from time to time. We will notify you of material changes by posting the updated policy on our website with a new "Last Updated" date and, where required by law, by sending you an email notification. We encourage you to review this policy periodically.

Contact Us

If you have questions about this Privacy Policy or wish to exercise your privacy rights, please contact us:

Swoop and Swooper

A service of wireusmart LLC

Email: privacy@swoopit.io

For general customer support inquiries, contact support@swoopit.io.